Kraken Launches New Platform to Serve Institutional Crypto Clients

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Kraken Launches New Platform to Serve Institutional Crypto Clients

U.S.-based crypto exchange Kraken has unveiled Kraken Prime, a full-service prime brokerage platform designed specifically for institutional investors.

The launch marks a strategic move to deepen Kraken’s footprint in the institutional market by delivering a consolidated, high-performance infrastructure for trading, custody, and financing.

A Tailored Institutional Offering

Kraken Prime offers a unified interface with access to deep, multi-venue liquidity and advanced trading tools. According to a statement shared with The Block, the platform is engineered to meet institutional-grade expectations for execution speed, security, and regulatory compliance.

“Kraken Prime is built to meet the execution quality and service expectations of today’s institutional investors,” said David Ripley, Kraken’s co-CEO. “Our infrastructure has been battle-tested across multiple market cycles, and we’re now channeling that experience into a premium service tailored for institutions.”

Key Features of Kraken Prime

  • Liquidity access covering over 90% of the digital asset market across more than 20 global venues
  • 24/7 white-glove support and dedicated institutional client service
  • Direct execution from qualified custody via Kraken Financial, a U.S. state-chartered bank
  • T+1 credit facilities, asset-backed lending, and proprietary order routing technology
  • Seamless integration between on- and off-platform liquidity pools

The offering positions Kraken to compete directly with traditional financial institutions and other crypto-native prime brokers, meeting the growing demand from hedge funds, asset managers, and high-net-worth individuals for institutional-level access to crypto markets.

With Kraken Prime, the firm aims to set a new standard in crypto prime brokerage, combining trusted infrastructure with deep market access.

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Kosta Gushterov

Reporter at Coindoo

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Source: https://coindoo.com/kraken-launches-new-platform-to-serve-institutional-crypto-clients/