- The Seychelles-based crypto exchange, Bitget, has reported a significant 1,600% increase in the number of African users alongside an overall user growth of 400%.
- Bitget attributes its performance in Nigeria to a 300% growth in the popularity of copy trading over the last 24 months.
- Notably, Bitget Wallet has surpassed popular apps like TikTok and WhatsApp on Nigeria’s Apple App Store, ranking first in both the general and finance categories.
Discover the rapid growth of Bitget in Africa, driven by an impressive surge in users and strategic market adaptations. Explore how mobile technology and educational outreach have contributed to this success.
Explosive Growth in African User Base
Bitget’s latest report highlights a remarkable 1,600% increase in African users, showcasing the continent’s unprecedented adoption of cryptocurrency. Nigeria, in particular, has emerged as one of Bitget’s top three markets for crypto usage, ranking second in Chainalysis’ latest crypto adoption index. This surge can be attributed to the growing popularity of copy trading, which has seen a 300% increase over the past two years.
Factors Driving Crypto Adoption in Africa
Several key factors have been instrumental in driving crypto adoption in Africa. Bitget identified the accessibility of financial systems during inflationary periods and the widespread use of mobile technology as major contributors. These elements have not only facilitated easier access to crypto trading but have also spurred educational outreach efforts that help users engage in more meaningful and financially productive ways.
Bitget Wallet’s Meteoric Rise
In 2024, Bitget Wallet experienced a significant uptick in African users, playing a critical role in the platform’s milestone of surpassing 12 million monthly active users. The wallet’s success in Nigeria is particularly noteworthy—Bitget Wallet has surged past apps like TikTok and WhatsApp on Nigeria’s Apple App Store, ranking first in the general and finance categories. Similarly, it holds a top-five position in the Android Google Play store.
The Role of Key Opinion Leaders
Key opinion leaders (KOLs) have played a pivotal role in Bitget’s success in Africa. These influencers have been instrumental in disseminating educational content about the Bitget ecosystem, thereby enhancing user awareness and adoption rates. The rapid expansion of the TON ecosystem has also been a crucial factor in Bitget’s rising popularity on the continent.
Simplifying the P2P Platform
To make its P2P platform more user-friendly, Bitget has streamlined its usability features, making it easier for users to navigate and execute trades. The exchange has also placed a strong emphasis on user education, ensuring that traders and investors are well-informed and can engage in activities that align with their financial goals and realities.
Conclusion
Bitget’s extraordinary growth in the African market underscores the transformative power of accessible financial technology and strategic educational efforts. As mobile technology continues to proliferate and financial systems become more inclusive, the adoption of cryptocurrencies in Africa is poised for sustained growth. Bitget’s user-friendly platforms and targeted outreach initiatives will likely continue to play a significant role in this ongoing trend.
Source: https://en.coinotag.com/bitget-wallet-surpasses-12-million-monthly-users-dominates-nigerias-crypto-market-with-1600-surge/