Brave and Unstoppable Domains Launch .brave Blockchain Domain – Coincu

Key Points:

  • Brave and Unstoppable Domains introduce the .brave blockchain domain.
  • NFT-backed domains on Polygon blockchain.
  • Integrated into Brave browser, aiming for wider Web3 adoption.

Brave has partnered with Unstoppable Domains to launch the “.brave” blockchain domain, the first of its kind for a mainstream browser, minting domains as NFTs on Polygon.

The initiative positions Brave as the first major browser to introduce a blockchain-integrated domain. This domain will feature integration into Brave Wallet and support decentralized websites through IPFS.

Brave Partners with Unstoppable Domains for .brave Launch

Brave announced its partnership with Unstoppable Domains to launch the .brave domain on May 20, 2025. The .brave domain enables simplified cryptocurrency payments and decentralized web hosting. This allows users to create human-readable addresses, enhancing user accessibility to blockchain-based services. The domains are tradable NFTs, minted on Polygon with no renewal fees.

Industries have expressed optimism about the potential for enhanced privacy and decentralized control. Unstoppable Domains emphasized the power of owning a “.brave” domain as a personal and secure digital identity. Statements from Brendan Eich, Brave’s CEO, align with the community’s enthusiasm for blockchain-based privacy advancements.

Brave is teaming up with Unstoppable Domains to launch the .brave top-level domain (TLD), becoming the first mainstream web browser to offer its own onchain domain, integrated directly into Brave Browser and Brave Wallet. — Brendan Eich, Co-founder & CEO, Brave

Poly​​gon and Web3 Growth through Blockchain Domains

Did you know? The launch of blockchain domains like .brave aims to revolutionize web browsing by integrating privacy-focused technology across mainstream platforms, setting a precedent for future browser-domain collaborations.

Despite recent changes, Polygon (MATIC) remains a key platform in the blockchain sector. According to CoinMarketCap, MATIC’s fully diluted market cap is $2.18 billion, with a notable 144.94% increase in 24-hour trading volume. The MATIC price change over 60 days shows a 49.85% decrease as of March 24, 2025.

polygon-daily-chart-2polygon-daily-chart-2

Polygon(MATIC), daily chart, screenshot on CoinMarketCap at 06:48 UTC on March 24, 2025. Source: CoinMarketCap

CoinCu research suggests that blockchain domains can boost Web3 adoption, potentially expanding decentralized services’ mainstream appeal. The potential regulatory implications could pave the way for secure digital identities, opening avenues for further technological advancement in the sector.

Source: https://coincu.com/338843-brave-unstoppable-domains-launch/