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As institutions continue to accumulate Bitcoin to store their reserves, Universal Digital Inc. has announced today the launch of a Bitcoin Treasury Strategy.
While it focuses on digital assets, businesses, and private and publicly listed entities involved in high-growth industries and blockchain technology, its new Bitcoin reserve will form a core pillar of the Company’s capital allocation framework.
Universal Digital Inc. has commenced the orderly divestment of its existing altcoin holdings to begin operations with the reserve. These proceeds will be reallocated toward Bitcoin accumulation under a new reserve model.
According to the announcement, the company has launched the Bitcoin Treasury Strategy to enhance long-term net asset value and align the Company with global trends in institutional digital asset adoption.
 
Notably, the company considers Bitcoin a complementary reserve asset and plans to implement the strategy transparently and in phases.
Nonetheless, Universal Digital has disclosed plans to collaborate with publicly listed companies across Asia to implement Bitcoin treasury models, leveraging the region’s growing institutional and retail interest in digital assets and increasing openness to blockchain-based financial innovation.
Eastern Asia already has a reputation in digital asset investments, as it accounts for approximately 8.9% of global on-chain cryptocurrency transaction volume between July 2023 and June 2024. The bulk of activity is driven by institutional and professional investors in markets like Japan, South Korea, and Hong Kong.
On June 12, the Company entered into a non-binding Memorandum of Understanding (“MOU”) with GFA, a Tokyo Stock Exchange-listed diversified financial and technology group, to enable it to build the reserve across North America and Asia.
The MOU sets out a partnership framework for jointly advancing Bitcoin-based corporate finance models in Japan. This allows the company to introduce Bitcoin reserve models to Japanese listed companies.
They can also structure capital-raising tools such as warrants and market-based offerings to fund Bitcoin acquisitions while enhancing governance, investor relations, and custody frameworks for digital assets.
With the MOU, broader collaboration in Japan’s digital economy, including joint investments in public companies, the development of blockchain-based corporate structures, and initiatives that connect Bitcoin adoption with cultural IP and Web3-driven consumer ecosystems will become possible.
Tim Chan, the CEO of the Company, commented on the launch of the Bitcoin Treasury Strategy, saying,
“Our Bitcoin Treasury Strategy marks a deliberate shift in how we manage capital. By holding Bitcoin as a long-term treasury asset, we aim to enhance balance sheet strength and align with the evolving global financial landscape.”
“The framework we’ve established with GFA enables us to explore extending this model to Asia, where digital assets are gaining traction among public companies and institutional investors,” Chan added.
Gen Matsuda, the CEO of GFA also made remarks on the new initiative, saying;
“Universal Digital’s and its management’s experience with the crypto and Bitcoin treasury combined with our expertise on the Japanese markets makes us a strong team. I look forward to working closely with Universal Digital to introduce the Bitcoin reserve model to Japanese listed companies.”
Source: https://zycrypto.com/universal-digital-inc-launches-bitcoin-treasury-strategy-across-north-america-and-asia/