The dominance of Bitcoin in the crypto world

Bitcoin has once again emerged as the most searched cryptocurrency on Google, with “dominance” over all other cryptocurrencies worldwide. 

Dollar Geek, an information platform on the world of finance in general has compiled the list of the most searched cryptocurrencies in the world and in the US for the end of 2022, and as was to be expected, once again, Bitcoin comes in the first place, earning the title of crypto with the most dominance on Google in 2022. 

Bitcoin’s dominance and the most searched crypto in the world

According to data collected by the website Dollar Geek, Bitcoin wins the top spot with an average of 4,570,000 searches each month in 2022 and also with the most searches globally of any cryptocurrency, with 28,410,000 searches worldwide each month. 

Bitcoin is considered the original cryptocurrency, and its launch in 2009 is what started the whole cryptocurrency movement. Bitcoin – and the blockchain technology on which it operates – was invented by an individual or group of individuals operating under the pseudonym Satoshi Nakamoto. Bitcoin was proposed as an alternative to the fiat money system. Satoshi Nakamoto’s true identity has never been revealed.

The Shiba Inu meme coin ranks second, in the United States and third in search rankings worldwide. In the United States, it averages 1,290,000 searches per month, while worldwide as many as 4,430,000 monthly searches. Shiba Inu is a meme-based token introduced by an anonymous individual or group known as Ryoshi. 

It was formed as a joke in August 2020 and the name was obviously chosen because of its cute nature and the popularity of memes featuring dogs.

The initial plan was to create a Dogecoin competitor, but the idea soon grew into something much more than its initial creators had imagined.

In third place in the United States is Dogecoin, with 729,000 monthly searches in 2022. However, it ranks second in the world for searches made, beating Shiba Inu with 5,850,000 searches worldwide. 

Dogecoin was founded in 2013, an objectively recent date but in the crypto world, it corresponds to a “history” that is far from negligible. It can undoubtedly be said that Dogecoin has been able to turn out to be a very good marketing stunt indeed, especially at the time of its founding, when Jackson Palmer’s cryptocurrency made people smile both because of its logo and its name.

Surprisingly Ethereum is not on the podium, in fact it occupies fourth place in the ranking receiving an average of 611,000 annual Google searches in the US and an average of 3,840,000 worldwide. 

Despite being the most important cryptocurrency competitor to Bitcoin, and despite being in second place in terms of market capitalization, the interest of Google users is more skewed toward crypto assets such as Shiba Inu and Dogecoin. 

Closing out the top 5, we find Avalanche, with 534,000 searches per month in the United States and 861,000 monthly searches worldwide. A project born in 2020 and very promising and ambitious, aiming to offer all the features of the DeFi world in one project and with a single interface. 

Avalanche (AVAX) is a comprehensive protocol for decentralized finance, offering value exchange, smart contracts, token creation, and NFTs within intercommunicating blockchains

The rest of the ranking is followed by Litecoin in sixth place (269,00 in the US and 796,000 worldwide). In seventh place is Cardano (247,000 searches in the US and 1,470,000 worldwide), and in eighth place is Ripple (237,000 in the US and 1,300,000 worldwide). Next, in ninth place is Safemoon (178,000 monthly searches in the US and 1,030,000 in the world) and finally at position number 10: Nexus (175,000 monthly searches in the US and 734,000 in the world). 

“Bitcoin remains the most popular cryptocurrency in the United States and worldwide, having been the first cryptocurrency to be widely used since its release in 2009. However, its alternatives, while smaller by a wide margin, are catching up with it in popularity, as evidenced by the number of searches for some of the younger cryptocurrencies.”

That’s how a DollarGeek spokesperson put it after compiling the rankings, words that highlight Bitcoin’s unchallenged dominance, but also give hope to the other projects that have been growing a lot in recent years. 

The best-known crypto assets in Italy

Italy has always been one of the most confident countries in the world of cryptocurrency compared to other countries in Europe. Research has found that Italians have been very involved in the cryptocurrency ecosystem during the post-pandemic period. 

What motivates Italians to buy cryptocurrencies?

• Being part of an innovative concept 
• Decentralized system philosophy
• Making gains despite the risks 
• Privacy 
• Obtaining a secure store of value 
• Distancing from normal banking systems 
• No need for a bank account
• Simple transfer of money abroad 
• Transparency for all transactions 
• Curiosity about financial trends 

The research found that 85% of Italians who decided to buy cryptocurrencies chose Bitcoin, 37% Ethereum, 23% Dogecoin, 21% Cardano and 18% Litecoin.