In a bold move reflecting the growing intersection of tech and crypto, H100 Group AB, a Stockholm-based digital health solutions provider, has become the first company in Sweden to adopt Bitcoin as part of its corporate treasury strategy.
The firm disclosed it had acquired 4.39 BTC at an average price of roughly $108,200 per coin, totaling around $475,000 or 5 million Norwegian kroner. The purchase aligns with the company’s broader shift toward a diversified reserve policy that goes beyond traditional fiat holdings.
CEO Sander Andersen said the decision was motivated by both financial strategy and ideological alignment with Bitcoin’s principles.
“Bitcoin’s ethos of individual sovereignty resonates with the communities we serve and the long-term values we want to promote,” Andersen explained.
H100 Group, which develops AI-driven automation tools for healthcare providers, joins a growing list of tech firms in 2025 integrating digital assets into their balance sheets as a hedge against inflation and central bank uncertainty.
As institutional confidence in Bitcoin continues to expand, H100’s move may signal the beginning of broader adoption among Scandinavian enterprises.
Alexander Stefanov
Reporter at Coindoo
Alex is an experienced finance journalist and a cryptocurrency and blockchain enthusiast. With over 8 years of experience covering the crypto, blockchain and fintech industries, he deeply understands the complex and constantly evolving world of digital assets. His insightful and thought-provoking articles provide readers with a clear picture of the latest developments and trends in the market. His passionate approach allows him to break down complex ideas into accessible and insightful content. Follow up on his content to be up to date with the most important trends and topics.
Source: https://coindoo.com/swedish-healthtech-firm-adopts-bitcoin-for-long-term-treasury-strategy/