Strategy dismisses Bitcoin sell-off rumors, doubles down on accumulation

Key Takeaways

What sparked the Strategy sell-off panic?

Blockchain trackers flagged transfers of up to 58,000 BTC from Strategy-linked wallets on Friday, triggering viral rumors of the company’s “first sale in two years”.

Is Strategy actually selling Bitcoin?

No. The company confirmed that the transfers were routine movements between custody providers, such as Fidelity and Coinbase, for operational efficiency.

Strategy crushed viral sell-off rumors on Friday after massive Bitcoin wallet movements triggered panic across crypto markets and fueled a broader sell-off that pushed BTC below $100,000.

CEO Michael Saylor went straight to CNBC and X to set the record straight: “We are not selling. We are accelerating purchases.”

Source: TradingView

The FUD that rocked Bitcoin markets

The chaos erupted early Friday when ‘on-chain analysts’ spotted transfers of up to 58,000 BTC from wallets linked to Strategy, the corporate Bitcoin giant formerly known as MicroStrategy. 

Social media exploded with claims of “Saylor cracks under pressure” and “first sell in two years.”

The timing looked terrible. Bitcoin had just shed over $1 trillion in market value this week, testing the psychologically critical $100,000 level. Traders assumed Strategy was cutting losses.

What actually happened

Strategy wasn’t selling; it was reorganizing. The company confirmed the transfers shuffled Bitcoin between custody providers for operational efficiency.

According to Arkham data, Strategy moved over 43,000 BTC worth $4.26 billion to over 100 different addresses. However, this does not mean they were sold.

Holdings remain unchanged at 438,000 BTC, valued at roughly $42.2 billion, according to data from Arkham.

More importantly, Strategy keeps buying. Last week, the company purchased 487 BTC for $49.9 million. The week before, it added 397 BTC for $45.6 million.

The accumulation machine

Strategy funds purchases through convertible debt, preferred shares, and equity raises, never by dipping into its cash reserves. Annual financing costs run near $689 million, covered by fresh capital.

Analysts note Bitcoin would need to crash below $15,000, an 85% drop, before Strategy faces liquidation pressure.

Familiar pattern

Early November saw similar panic over claims of a “$5 billion dump to Binance” that turned out to be wallet consolidation. BlackRock’s ETF faced identical rumors last week.

Strategy stock [MSTR] dipped 6% to $195 on Friday, but its premium to Bitcoin holdings compressed to just 1.2x—markets see through the noise.

As Bitcoin hovers near $98,000, Saylor and Strategy appear not to be selling, but stacking.