Strategy (previously known as MicroStrategy) has made another bold move in its long-running Bitcoin strategy, acquiring an additional 4,980 BTC in a deal worth approximately $531.9 million.
The average purchase price for this latest buy stands at around $106,801 per coin, according to executive chairman Michael Saylor.
This latest acquisition brings the firm’s total Bitcoin reserves to a staggering 597,325 BTC, valued at roughly $42.4 billion at an average price of $70,982 per coin. The company also reported achieving a 19.7% year-to-date return on its Bitcoin holdings in 2025.
Saylor announced the news via social media, reinforcing the company’s commitment to Bitcoin as a long-term asset and central treasury reserve. The move comes amid renewed optimism in the crypto market, with Bitcoin currently trading above $107,000.
StrategyB’s ongoing BTC accumulation strategy continues to position it as the world’s largest corporate Bitcoin holder—further solidifying its identity more as a crypto giant than a conventional business intelligence firm.
With this latest purchase, MicroStrategy signals that it remains undeterred by price volatility and is banking on further upside in Bitcoin’s long-term trajectory.
Alexander Stefanov
Reporter at Coindoo
Alex is an experienced finance journalist and a cryptocurrency and blockchain enthusiast. With over 8 years of experience covering the crypto, blockchain and fintech industries, he deeply understands the complex and constantly evolving world of digital assets. His insightful and thought-provoking articles provide readers with a clear picture of the latest developments and trends in the market. His passionate approach allows him to break down complex ideas into accessible and insightful content. Follow up on his content to be up to date with the most important trends and topics.
Source: https://coindoo.com/michael-saylors-strategy-boosts-bitcoin-holdings-to-nearly-600k-btc-with-new-531m-purchase/