Metaplanet Stock Eyes Over 50% Rally as Bitcoin Holding Tops $2 Billion

Key Insights:

• Metaplanet stock rebounded as the firm purchased 780 BTC for $92.5 million.
• Analysts set stock price targets between 2000-2400 JPY, with more than 50% increase from the market price.
• Metaplanet Bitcoin treasury surpassed $2 billion, making an unrealized profit of $329.40 million.

Metaplanet stock rebounded 5% on Monday as the firm solidifies its position as Japan’s largest Bitcoin treasury company after the latest 780 BTC buy for $92.5 million.

Japan’s MicroStrategy’s total Bitcoin holdings surpassed $2 billion after the firm expedited its Bitcoin accumulation strategy to hold 210,000 BTC by 2027-end.

Japan-listed Metaplanet (3350.T) has a price target of 2000-2400 JPY set by analysts. Benchmark set a price target of 2400 JPY, predicting a more than 50% rally in the stock price due to an aggressive Bitcoin acquisition strategy.

At the time of writing, the stock has 11 recommendations from analysts, rising from 6 forecasts in June. Out of 11 analysts, 2 suggested buying and 9 advised holding the stock.

Metaplanet benefits from borrowing in yen at low interest rates and investing in higher-yielding assets, making profits from the interest rate differential.

Metaplanet stock price closed 5% higher at 1,240 JPY on July 28. The 24-hour low and high were 1,190 and 1,273 yen.

As per Yahoo Finance, the stock price dipped more than 16% in a month over profit booking, with the year-to-date performance standing at 256%.

Over-the-counter (OTC) stock of Metaplanet resonates with the performance of Japan-listed Metaplanet stock. YTD 2025, MTPLF has increased by 243%, nearly matching the 256% stock price rally in Japan.

Metaplanet stock price increased 100 times as the hotel management firm decided to adopt Bitcoin treasury strategy, Forbes reported on Monday. Also, the firm’s market capitalization exceeded 1 trillion yen.

CEO Simon Gerovich said Michael Saylor’s interviews influenced his decision to buy Bitcoin. While the firm wanted to offer safe, transparent, and tax-favorable exposure to Bitcoin, they didn’t expect such massive demand from investors.

MTPLF stock price closed 2.33% lower at $7.98 last week. The stock rallied 362% in a year as the stock became one of the most traded stocks.

Metaplanet purchased an additional 780 BTC for $92.5 million at an average price of $118,622 per Bitcoin on July 28. Notably, the company has achieved a BTC yield of 449.7% YTD 2025.

With the latest Bitcoin buy, the company expanded its total Bitcoin holdings to 17,132 BTC worth over $2.05 billion. The acquisition accounted for nearly $1.73 billion at an average price of $101,030 per Bitcoin.

Simon Gerovich also took to X to share about the latest BTC buy with shareholders and the crypto community. He reflected on the company’s BTC buying spree under the accelerated Bitcoin strategy.

Metaplanet sits on $329.40 million in unrealized profit after the latest purchase. The firm last purchased 797 BTC for $93.6 million on July 14.

The company targets to hold at least 30,000 BTC by the end of 2025 amid an aggressive BTC buying strategy. Also, it plans to hold 100,000 BTC by 2026 and 210,000 BTC by the end of 2027, under the Accelerated 2025-2027 Bitcoin Plan.

Bitcoin price jumped 1% over the last 24 hours, with the price trading above $119,000 at the time of writing. The 24-hour low and high were $117,900 and $119,819, respectively.

Trading volume spiked by 28% in the last 24 hours, indicating a rise in interest among traders. Analysts projected Bitcoin price to hit $160,000 by the end of the year.