Itaú Asset may broaden crypto offerings with new division targeting Bitcoin and digital-asset alpha

  • Dedicated crypto fund unit launched inside Itaú Asset Management

  • Led by João Marco Braga da Cunha, former Hashdex portfolio director, to scale ETFs, fixed‑income style crypto products and active strategies.

  • Operates within a mutual funds structure that oversees over 117 billion reais; Itaú Unibanco manages 1 trillion reais across client assets.

Itaú Asset crypto division expands digital‑asset funds, ETFs and custody; read our concise analysis on implications for Brazilian investors and institutional strategies today.

Itaú Asset is launching a crypto division within its billion-dollar mutual funds arm, aiming to deliver alpha for clients with digital assets trading.

What is the Itaú Asset crypto division?

Itaú Asset crypto division is a new, specialized unit inside Itaú Asset Management created to design, manage and distribute crypto mutual funds and ETFs while offering in‑house custody, staking and derivatives strategies. It aims to provide institutional‑grade digital‑asset exposure within the firm’s existing mutual funds framework.

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João Marco Braga da Cunha, formerly portfolio management director at Hashdex, has been appointed head of the division. His role focuses on product development across volatility‑driven strategies and fixed‑income‑style digital instruments. The appointment leverages his ETF and fund management experience in Brazil’s nascent crypto market.

The new division will develop a range of products from conservative, fixed‑income‑style crypto funds to higher‑volatility strategies such as derivatives and staking‑based funds. It builds on Itaú Asset’s existing Bitcoin ETF and a retirement fund that already provide digital‑asset exposure to clients.

Brazil ranks highly in regional crypto adoption and was 10th globally in Chainalysis’ 2024 Global Crypto Adoption Index. The regulatory environment has evolved with comprehensive crypto rules introduced in 2023 and continuing policy debates in 2024–2025, creating both opportunity and regulatory monitoring needs for institutional products.

Itaú Asset describes the crypto segment as having “unique characteristics for generating alpha” due to its relative youth and higher volatility. The firm expects to capture differentiated returns through active management, derivatives and staking strategies combined with institutional custody and risk controls.


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Source: https://en.coinotag.com/itau-asset-may-broaden-crypto-offerings-with-new-division-targeting-bitcoin-and-digital-asset-alpha/