Crypto prices may not have delivered fireworks in early 2025, but public interest in the space appears to be heating up.
In March, online searches for Bitcoin and Ethereum spiked to their highest levels this year—despite prices continuing to disappoint.
New data from The Block reveals that Google search activity for both BTC and ETH reached their 2025 peak last month. Bitcoin-related queries jumped by 26% compared to February, pushing the index score to 34—a noticeable rise from the 31 and 27 points recorded in the first two months of the year.
While far from the frenzy of previous bull markets, these numbers hint at growing curiosity among everyday investors. The scale used to measure Google Trends assigns a value between 0 and 100 to indicate search volume, with 100 representing the all-time peak for a term. For Bitcoin, that high watermark was set in December 2017. Ethereum saw its own search surge peak in May 2021.
Ethereum also saw a lift in interest during March, hitting a score of 19—the highest so far in 2025. Though well below past highs, the upward shift could suggest that mainstream awareness is creeping back into the market conversation.
So far, however, this uptick in search volume hasn’t translated into a meaningful price recovery. Bitcoin and altcoins continue to trade sideways or downward, and uncertainty remains a dominant force in investor sentiment.
Still, Google search trends have historically acted as an early signal of rising engagement from the broader public. Whether this renewed curiosity leads to actual market movement—or simply reflects spectators watching from the sidelines—remains to be seen.
Alexander Zdravkov
Reporter at Coindoo
Alexander Zdravkov is passionate about questions of meaning. He is a fluent German speaker as well as He has been in the crypto space for more than three years and has an eye for spotting emerging trends in the world of digital currencies. Whether providing in-depth analysis or reporting on all topics on a daily basis, his deep understanding and enthusiasm for what he does makes him a valuable addition to the team.
Source: https://coindoo.com/google-searches-for-bitcoin-and-ethereum-climb-even-as-markets-struggle/