Charles Schwab is quietly laying the groundwork to offer direct Bitcoin trading by next spring, with internal discussions pointing to a possible launch in April 2026.
Under the leadership of Rick Wurster, the financial giant is responding to a surge of curiosity from its clients—especially as visits to its cryptocurrency site have skyrocketed in recent months.
Wurster hinted that a more favorable regulatory climate could soon unlock the company’s crypto ambitions. He believes the timing is right and that Schwab is well on track to introduce direct access to spot crypto within a year. This aligns with a growing movement across legacy financial firms that are steadily embracing the digital asset space.
Since stepping into the CEO role in 2025, Wurster has shown a cautious but open-minded approach to crypto. In an earlier interview from November 2024, he mentioned the company’s desire to meet client demand for digital assets, though they were holding back, waiting for a clearer regulatory signal.
With Donald Trump returning to office, Wurster signaled optimism that the U.S. political environment would soon be more conducive to expanding crypto services. While he’s admitted to having missed the boat personally—never having invested in crypto himself—he acknowledged its strong performance and appeal.
Source: https://coindoo.com/financial-giant-charles-schwab-set-to-enter-bitcoin-market-in-2026/