Simon Gerovich, the CEO of Metaplanet, is predicting an increasing trend of Bitcoin treasury firms emerging in the market.
Speaking with Anthony Pompliano at the Bitcoin Investor Week in New York, Gerovich shared his belief that the success of firms like Metaplanet and Strategy, both publicly listed companies that hold Bitcoin on their balance sheets, will inspire more businesses to adopt this innovative model.
Gerovich explained that Metaplanet and Strategy have drawn considerable attention due to their strategy, and he hopes their success will motivate other public companies to follow suit. He introduced the concept of a “Bitcoin treasury company” as a new category in the business world, and he expects that more companies will explore this path moving forward.
Gerovich also noted a significant shift in the banking sector’s perspective on Bitcoin. He mentioned that, while banks have traditionally been conservative and resistant to adopting Bitcoin, the growing interest sparked by the launch of Bitcoin ETFs is changing their stance.
He pointed out that the financial industry is becoming more open to Bitcoin as an asset, with an increasing number of institutions reaching out to Metaplanet for guidance. According to Gerovich, as more people advocate for Bitcoin adoption, banks will continue to broaden their view and engage with companies like his that embrace the cryptocurrency.
Source: https://coindoo.com/bitcoin-treasury-firms-set-to-expand-says-metaplanet-ceo/