 
 
MicroStrategy Chief Executive Michael Saylor said Bitcoin is currently offering the same investment exposure that Apple provided to early entrants in 2011. He predicted that Bitcoin would test $10 million.
According to Saylor, anyone trading the coin’s potential instead of hodling was going to miss out on the bigger picture once Bitcoin’s price increases by 100 times.
He gave the analogy of a trader buying and selling Apple or Facebook stock back in 2011, rather than making a long-term investment in what would have turned out to be transformative, generational investments.
Michael Saylor Urges Investors to HODL Bitcoin, Forecasts 100X
Michael Saylor emphasized the importance of long-term holding and gave a bullish forecast of 100X, which would position Bitcoin’s market capitalization at $200 trillion and push its price to $10 million.
He pointed out how he turned a small fortune into $500 million when he first invested in Apple stock, and explained how it would have made little sense to take advantage of short-term gains by trading the stock.
 
While that was back then, when Apple was ‘the supreme invention’ of the day, he confidently asserted that Bitcoin had given him yet another chance to build wealth and urged everyone to have faith in the digital asset.
In his view, attempting to time the Bitcoin market would only diminish the share of a trillion-dollar opportunity capable of generating generational wealth. He also warned against the dangers of premature selling, highlighting that no one could lose money by hodling the largest cryptocurrency for more than four years.
This is not the first time Saylor has given such a prediction. In an interview with CNBC in March 2025, he projected a 20% annual growth rate, which would position Bitcoin’s market capitalization at around $200 trillion and bring the price to $10 million.
At the time of writing, Bitcoin is trading at $116,581.70, having just risen to the top of the best-performing assets of the last twelve months.
Source: https://zycrypto.com/microstrategys-saylor-says-hodl-bitcoin-set-for-100x-just-like-apple-in-2011/