Key Points:
- ANAP Holdings targets 1,000 BTC by 2025, adding over 50 BTC in just two days of purchases.
- Despite stock dipping 10%, ANAP continues retail operations while expanding its Bitcoin treasury holdings.
- ANAP joins rising corporate trend, following firms like Strategy in building large Bitcoin reserves.
Japanese fashion brand ANAP Holdings has acquired 50.56 more Bitcoin in just two days, bringing its total BTC holdings to 153.4627. The company bought 23.06 BTC on the first day and added another 27.5 BTC the next. These purchases come as part of a broader financial shift that ANAP announced earlier this month.
On June 9, ANAP said in an official statement that it would rework its financial strategy to focus on Bitcoin. The company has set a target of acquiring at least 1,000 BTC by August 2025. The current purchase pushes them closer to that goal and signals continued activity in crypto markets by publicly traded firms in Japan.
Bitcoin Strategy Runs Alongside Core Business
ANAP Holdings remains active in its primary sector—fashion retail. The company has not indicated plans to exit the fashion business and instead views Bitcoin as a new asset class for long-term holding. While some companies have fully pivoted to digital assets, ANAP’s approach keeps its original business model intact.
The company’s current Bitcoin activity is seen as a financial hedge rather than a survival plan. ANAP’s product lines continue to perform, giving it the flexibility to invest in Bitcoin without having to depend solely on crypto markets.
Stock Performance and Market Reaction
Over the past month, ANAP’s stock valuation has increased by more than 90%. This growth has supported its Bitcoin acquisition strategy. However, the most recent Bitcoin purchases did not cause large stock movements. In the past 24 hours, ANAP stock has remained negative with over 10% price decline.
This stability may work in the company’s favor by avoiding sudden volatility often linked to crypto-related announcements. It also helps maintain investor confidence as the company balances between two asset categories—retail operations and digital currency investments.
Corporate Bitcoin Holdings Gain Momentum
ANAP joins a growing list of global firms adding Bitcoin to their balance sheets. Companies like Strategy have committed to Bitcoin in much larger amounts. Michael Saylor’s firm recently invested over $110 million, continuing its long-standing strategy of building BTC reserves.
As more companies take similar steps, the corporate interest in digital assets is expanding. In Japan, this move aligns with the country’s growing crypto adoption trend. ANAP’s recent purchases position it among early movers in Japan’s listed company space that are actively building Bitcoin reserves.
DISCLAIMER: The information on this website is provided as general market commentary and does not constitute investment advice. We encourage you to do your own research before investing.
Source: https://coincu.com/342856-anap-buys-50-btc-in-2-days-hits-153-btc-total/