Ford “Model E” Means Something For Rivian. It Isn’t Good.

Ford “Model E” Means Something For Rivian. It Isn’t Good.

Ford Motor


is letting investors peek under the hood of the electric-vehicle startup the 119-year-old company is building. It’s not great news for Rivian Automotive.

Ford


(ticker: F) said it “refounded” on Thursday. That means the company is now reporting updates by new business segments, emphasizing the auto industry’s transition to EVs. The Ford Model e segment focuses on the EV business, Ford Blue covers Ford’s traditional car business, and Ford Pro concerns business done with commercial customers.

Source: https://www.barrons.com/articles/ford-rivian-evs-electric-vehicles-c8db773d?siteid=yhoof2&yptr=yahoo