FC Barcelona partners with biggest European crypto exchange

FC Barcelona, one of the biggest soccer clubs in the world, has just announced a new global partnership agreement with WhiteBIT. 

WhiteBIT is a cryptocurrency platform that provides a secure and user-friendly way to buy, sell, and trade digital tokens. It is dedicated to making crypto trading simple and accessible to everyone, providing world class infrastructure and tools to help traders make better decisions. 

The new partnership will see WhiteBIT become Barcelona’s official digital currency partner, offering its services and expertise to the club’s followers and to the global crypto community. WhiteBIT will also provide access to digital tokens related to the club, allowing users to purchase these tokens directly from the Whitebit platform. 

In a statement on the FC Barcelona website, Vice President of Marketing, Juli Guiu, explains that this new partnership is an important step in widening the reach of the club’s global brand.

“We are pleased to announce this new partnership, another example of the Club’s commitment to innovation. Additionally, this is a partnership that will help us to continue growing and developing our global commercial expansion strategy, strengthening the Club further while remaining a benchmark in an increasingly competitive field”.

The partnership will also open up new opportunities for Barcelona’s commercial partners, with WhiteBIT providing access to a wide range of digital tokens related to the club. The tokens will be used for different purposes such as to purchase merchandise, tickets, and to access exclusive experiences. 

WhiteBIT’s CEO, Volodymyr Nosov, is equally excited about the new partnership.

“The start of our warm relationship with the legendary Barca as an official crypto exchange partner is a significant step for the community as a whole, and for us it is also a great pride and responsibility. We dream, and we dream big, hence we’re sure that our cooperation will bring a new experience of using cryptocurrencies, their accessibility and comprehensibility for everyone. From the very first days, we have been inspired to bring the future closer and set a new level of integration of crypto solutions into our lives”.

This new deal will help FC Barcelona embrace the digital revolution, making it easier to engage with its fans and providing new opportunities for commercial partners. It is yet another example of how the club is adapting to the changing digital landscape, and how it is continuing to push the boundaries of its global reach.

Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.