In Brief
- Animoca Japan and RootstockLabs target Bitcoin treasury tools for Japanese firms.
- Partnership focuses on Bitcoin-native, on-chain infrastructure secured by proof-of-work.
- Move reflects rising corporate demand for active Bitcoin treasury management in Japan.
Animoca Brands Japan and RootstockLabs are collaborating to develop a Bitcoin-native treasury product designed for Japanese corporations. The initiative reflects rising institutional interest in managing Bitcoin beyond passive balance sheet holdings.
The partnership aims to localize Rootstock’s institutional Bitcoin infrastructure for the Japanese market. Both firms said the product will support on-chain treasury use cases while remaining secured by Bitcoin’s proof-of-work network.
Bitcoin-Native Treasury Tools Target Japanese Corporate Demand
Japanese companies have steadily increased Bitcoin exposure as a long-term strategic asset. However, most corporate approaches currently focus on holding Bitcoin without deploying it within on-chain financial systems.
Animoca Brands Japan and RootstockLabs plan to explore how Bitcoin-native tools can support treasury optimization. The scope includes liquidity management, Bitcoin-backed financial strategies, and access to decentralized infrastructure.
The collaboration will evaluate Rootstock Bitcoin, a one-to-one Bitcoin-pegged asset used across the Rootstock ecosystem. It will also assess Rootstock Infrastructure Framework tools that support decentralized applications.
Rootstock operates as a Bitcoin sidechain secured through merged mining. More than 80% of Bitcoin’s hash power contributes to its security model.
The network supports Ethereum-compatible smart contracts while inheriting Bitcoin’s security.
It has maintained continuous uptime since launching in 2018.
Animoca Brands Japan may offer the tools through its Digital Asset Treasury Management Support Service. The service launched in September 2025 to assist listed firms with compliant digital asset strategies.
The initiative does not include investment advisory or crypto exchange services under Japanese law. Instead, it focuses on infrastructure aligned with corporate governance and regulatory requirements.
Japan has seen growing corporate Bitcoin adoption in recent years. Metaplanet remains the largest domestic holder with more than 30,000 BTC, according to public disclosures.

Meanwhile, Bitcoin traded near $88,246, rising 0.11% hourly and 0.14% daily, but falling 3.41% weekly, according to CoinMarketCap.
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Source: https://coincu.com/news/animoca-japan-and-rootstocklabs-team-up/