This Magnificent 7 stock hit with massive investor exodus; Time to sell?

Apple (NASDAQ: AAPL) is emerging as the clear laggard among the Magnificent 7 as retail investors rotate aggressively into other mega-cap technology names. 

While individual investors have been steadily increasing exposure to artificial intelligence and growth-driven stocks, Apple has experienced a sustained and notable capital exit that sets it apart from its peers, according to data from J.P. Morgan Equity Strategy and Quantitative Research.

Since July 2025, retail investors have sold a net $4 billion of Apple shares, making it the only Magnificent 7 stock with cumulative outflows over the period. 

Overall, retail selling in Apple has trended steadily lower from mid-2025 through January 2026, intensifying as market volatility increased, in sharp contrast to accumulation across the rest of the group.

Retail cumulative purchases data. Source: JPMorgan

On the other hand, Nvidia (NASDAQ: NVDA) sits at the opposite extreme, attracting more than $15 billion in retail inflows since July 2025, exceeding inflows into any other Magnificent 7 stock and even the combined total of the remaining six. 

Tesla (NASDAQ: TSLA) followed with about $6 billion in net purchases, while Meta (NASDAQ: META) and Amazon (NASDAQ: AMZN) each saw roughly $3 billion. Microsoft (NASDAQ: MSFT) and Alphabet (NASDAQ: GOOGL) recorded around $2 billion apiece, all with gradual upward trends.

The divergence reflects a shift in retail preferences toward AI-linked and higher-beta growth stories, while Apple has fallen out of favor amid concerns over slower revenue growth, product maturity, and limited near-term AI monetization. 

Whether this sustained retail selling signals further underperformance or a potential contrarian setup remains uncertain, as similar episodes have historically preceded both outcomes.

Apple share price analysis

Amid this exit, Apple shares hovered near $248 this week, edging lower as investors positioned ahead of the company’s fiscal first-quarter 2026 earnings report due after market close on January 29. The stock traded in a narrow $244–$249 range as markets balanced mixed corporate guidance against broader macro pressures.

Apple’s seven-day stock price chart. Source: Finbold

However, there remains general optimism around the stock, centered on expectations for strong iPhone demand, particularly the iPhone 17 lineup, and continued growth in high-margin Services revenue. Some forecasts point to roughly 82 million iPhones sold in the quarter, raising the odds of a revenue and EPS beat.

That said, analysts have flagged rising memory chip costs as a margin headwind, while trade tensions in China and India remain potential drags on growth.

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Source: https://finbold.com/this-magnificent-7-stock-hit-with-massive-investor-exodus-time-to-sell/