Smart Cashtags Aim to Clean Up Ticker Confusion on X

In Brief

• X unveils Smart Cashtags to link tickers with live prices and asset-specific contract data.
• The feature aims to reduce ticker confusion and boost clarity in crypto-related discussions.
• EU fines X €120M as platform faces criticism over bot spam and algorithmic transparency.

Social platform X is preparing to launch Smart Cashtags to make crypto and financial conversations clearer and more accurate. The tool will let users tag specific assets, including tokens and contracts, directly within posts using ticker symbols.

Tapping a tagged cashtag will open real-time charts, asset data, and related content, offering more context and clarity. This aims to reduce confusion caused by overlapping tickers or vague references in crypto discussions.

X plans to collect user feedback before a potential public rollout next month, according to its product development team. The feature reflects X’s ongoing effort to expand its role in financial communication and digital asset tracking.

Smart Cashtags follow a deleted post that raised concerns over potential engagement restrictions on high-activity accounts. The company has not confirmed any link between that post and the new feature announcement.

Algorithm Concerns and EU Scrutiny Add Pressure on Platform

The launch comes amid rising criticism over bot activity and alleged algorithm bias affecting crypto content visibility. Analysts say paid bots continue to flood crypto discussions while legitimate accounts lose reach on the platform.

CryptoQuant’s CEO claimed that the verification system allows spam accounts to bypass filters by paying for visibility. Concerns over the platform’s moderation and transparency have increased as automated posts overwhelm organic discussion.

Meanwhile, the European Union fined X 120 million euros over transparency failures under the Digital Services Act. Regulators also extended a retention order requiring algorithm-related disclosures until the end of 2026.

X is now under investigation in France for suspected algorithmic bias and improper data use. In response, Elon Musk confirmed plans to open-source the platform’s ranking and ad algorithms every four weeks.

Smart Cashtags are the latest in a series of tools aimed at transforming X into a broader financial and communication platform. Analysts believe the tool could improve clarity and trust in crypto-related conversations across the site.