Key Insights:
- Ripple’s $40 billion valuation made headlines in the XRP news column, as it tightens the discount on XRP treasury purchases.
- VivoPower invests $100 million in Ripple shares to gain cheaper XRP exposure.
- XRP ETFs shift investor focus away from traditional DAT models.
In the latest XRP news, the Ripple Labs’ new $40 billion valuation is tightening the gap between XRP’s market price and its private value.
Firms like VivoPower, which buy Ripple shares for discounted XRP exposure, now face smaller margins as market conditions shift toward ETFs and direct XRP holdings.
XRP News: Discount Shrinks as Ripple’s Value Rises
Ripple’s latest $40 billion valuation has changed how companies view XRP-based investments.
According to the latest XRP news, VivoPower, a U.S.-listed firm, recently announced plans to buy $100 million worth of Ripple shares.
The move gives the company both Ripple equity and indirect exposure to XRP at a lower cost.
VivoPower’s Executive Chairman, Kevin Chin, said the goal is to build a strong digital asset treasury that can earn returns while managing risks.
The company hopes this approach will help lower the average cost of buying XRP compared with its market price.
Meanwhile, Adam Traidman, a former Ripple board member and now Chairman of VivoPower’s Advisory Board, said many digital asset treasury firms have struggled in the last two months.
He compared their decline to the early 2000s hedge fund collapse, when firms traded above their true value before losing it all.
Traidman explained that VivoPower’s model works differently. By buying Ripple shares directly from existing shareholders.
The firm can gain XRP exposure at a much lower price, which is around $0.47 per coin, compared with the coin’s market price near $2.40. That is roughly a 59% discount.
Ripple still holds about 41 billion XRP, or 41% of the total supply, much of which is locked in escrow.
As Ripple’s private valuation grows, the earlier wide gap between Ripple’s internal value and XRP’s public price has started to close.
This shift limits the chance for firms to buy XRP indirectly at large discounts, putting older treasury models under pressure.
ETFs Draw Attention Away from DAT Firms
The rise of XRP exchange-traded funds (ETFs) is also reshaping interest in how investors gain exposure to the coin.
According to XRP news, the REXShares XRP ETF, launched under the Investment Company Act, offers partial exposure of the asset.
Another fund by Canary Funds plans to launch under the Securities Act, giving 100% XRP exposure.
These ETFs make it easier for investors to buy into XRP without using complex treasury models.
They also provide more regulated access, which appeals to institutional investors.
As a result, the market focus is shifting away from digital asset treasury (DAT) companies that depend on buying tokens through indirect or discounted methods.
Traidman said VivoPower’s current plan represents a new type of treasury strategy, one that combines Ripple equity with yield-generating networks like Flare.
He called it a second-generation approach designed to earn steady returns rather than rely on price speculation.
This change suggests that DAT firms that once thrived on market inefficiencies may find it harder to compete as ETFs and direct exposure options grow.
XRP Price Could Gain from Market Adjustments
XRP price is trading near $2.40, holding slightly above the $2.36 support level.
Traders are watching to see if it can break the $2.50 resistance that has capped its growth in recent weeks. A move above that level could confirm a short-term recovery.
Market participants believe that Ripple’s rising valuation, the spread of XRP ETFs, and corporate involvement from firms like VivoPower could help the coin gain stability.
These developments show a gradual shift from speculative activity to structured investment models.
Still, the shrinking discount that once benefited treasury buyers means fewer easy gains ahead.
The link between Ripple’s private worth and XRP’s market value has tightened.
For now, firms that once relied on large discounts must adapt as the market becomes more transparent and regulated.
If XRP maintains its current support and ETF adoption expands, the coin could stand to benefit as investors move toward clearer and more direct exposure channels.