Polymarket Confirms POLY Token Launch and Airdrop After U.S. Return

Polymarket, the world’s largest prediction market platform, has officially confirmed plans to launch its native POLY token and distribute it through an airdrop to users.

The announcement came on October 24, 2025, when Chief Marketing Officer Matthew Modabber stated on the Degenz Live podcast: “There will be a token, there will be an airdrop.”

This confirmation ends months of speculation about whether the popular crypto betting platform would reward its growing user base with tokens. However, there’s a catch—the token won’t launch immediately. Polymarket is putting its U.S. relaunch first, and only then will it shift focus to the token distribution.

U.S. Relaunch Takes Priority

Modabber made it clear that launching in the United States is the company’s top priority right now. “Right now our core priority is launching in the U.S. and making a big splash there,” he explained. “After we take care of business on the U.S. app and U.S. launch there will be a focus on the token.”

This strategy makes sense given Polymarket’s rocky history with U.S. regulators. The platform was forced to block American users in 2022 after the Commodity Futures Trading Commission (CFTC) fined the company $1.4 million for operating without proper registration. For nearly three years, U.S. residents couldn’t legally use the platform.

Everything changed in July 2025 when Polymarket acquired QCX for $112 million. QCX is a CFTC-registered derivatives exchange, giving Polymarket the regulatory framework it needs to serve American customers again. In September 2025, the CFTC issued a no-action letter, effectively clearing the company to operate in the U.S. market.

A regulatory filing from September 30, 2025, indicated that Polymarket could begin listing products as early as October 2, 2025. However, the U.S. government shutdown that began October 1 has likely delayed these plans, as the CFTC typically pauses processing new market certifications during shutdowns.

Building a Token with “True Utility”

Unlike many crypto projects that rush to launch tokens, Polymarket is taking a more measured approach. Modabber praised the token model used by Hyperliquid, a non-custodial exchange that launched without relying on trading incentives or hype. “Teams like Hyperliquid who really thought it through will be around forever as a result,” he said.

The company wants POLY to have “true utility” and “longevity.” While specific details about the token’s mechanics haven’t been released, industry analysts expect it will play a major role in governance and staking. This would allow POLY holders to vote on important platform decisions like market creation, fees, and community initiatives.

Based on recent reports, the token launch is projected to occur sometime in 2026, well after the U.S. platform is fully operational and stable.

Who Will Get the Airdrop?

Polymarket hasn’t announced official eligibility criteria for the airdrop yet, but the crypto community is already speculating about who will qualify. The most common theory is that trading volume will be a major factor. Active users who have placed many bets and traded significant amounts could receive larger allocations.

The platform currently has 1.35 million active traders. According to data shared by crypto researchers, only 0.5% of wallets have earned over $1,000 in profits, and just 1.7% have traded more than $50,000 in volume. This distribution suggests that if Polymarket rewards active participation, hundreds of thousands of users could receive tokens.

Some traders believe the airdrop will use a multi-tiered system or logarithmic curve to prevent whales (large traders) from receiving disproportionate amounts. Since a small percentage of users generate most of the platform’s trading volume, a simple volume-based distribution could create major imbalances.

The Airdrop Farming Problem

News of the airdrop has sparked increased activity on the platform, but not all of it is legitimate. Some users have been engaging in sophisticated wash trading—buying and selling positions between their own accounts to artificially inflate their trading volumes.

According to reports, these “airdrop farmers” now use networks of over 100 wallets and disguise their artificial trades to look like regular activity. Early in 2024, wash trading was easier to spot because traders would make obvious large purchases from themselves. Now, the tactics have evolved significantly.

One Polymarket user noted that wash traders focus on niche markets where their activity is less noticeable. The platform’s team has indicated they’re aware of these tactics and are working to ensure the airdrop rewards genuine users rather than manipulators.

Massive Wall Street Backing

Polymarket’s token plans come on the heels of major institutional investment. In October 2025, Intercontinental Exchange (ICE)—the company that owns the New York Stock Exchange—announced it would invest up to $2 billion in Polymarket. This values the company at approximately $9 billion.

The partnership goes beyond just money. ICE will distribute Polymarket’s event-driven data to institutional clients worldwide, providing them with real-time sentiment indicators on market-relevant topics. The two companies also agreed to collaborate on future tokenization initiatives.

This represents a massive vote of confidence from traditional finance in Polymarket’s model. Just four months earlier, in June 2025, Polymarket had raised $200 million at a $1 billion valuation. The ninefold increase in valuation shows how quickly the prediction market space is growing.

CEO Shayne Coplan had previously teased the POLY token on social media in early October, posting the ticker symbol on X (formerly Twitter). Reports also indicate that investors in Polymarket’s July funding round received token warrants—essentially options to purchase POLY tokens if and when they launch.

The Road Ahead

Polymarket’s strategy of prioritizing regulatory compliance over rushing to market with a token could pay off in the long run. By establishing a legitimate, regulated presence in the U.S. first, the company positions itself as a serious player that bridges traditional finance and decentralized markets.

The platform has maintained strong trading activity throughout 2025. In recent weeks, combined volume across major prediction markets reached record highs exceeding levels seen during the 2024 U.S. presidential election. During the 2024 election cycle, Polymarket gained widespread attention for accurately forecasting outcomes when many traditional polls missed the mark.

With its U.S. relaunch imminent (pending the end of the government shutdown), institutional backing from one of Wall Street’s biggest players, and a confirmed token launch in the pipeline, Polymarket appears positioned for significant growth. The question now is whether the token and airdrop will live up to the massive expectations building in the crypto community.