Ethereum co-founder Vitalik Buterin has applauded Steak ‘n Shake, an American fast food company, for displaying independence despite backtracking from a potential ETH adoption move. In his latest post on X, Buterin noted that he respected the business’s decision to suspend a poll asking customers if the fast food outfit should accept ETH payments.
The crypto industry needs loyal organizations
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According to Buterin, businesses do not need to go out of their way to appeal to customers in the name of “not being maximalists.” In the Ethereum co-founder’s opinion, businesses adopting such an approach are “stubborn” and have the right to maintain their belief. He further noted that the crypto industry needs organizations that believe in their cause and their tribe and see their work as a labor of love.
Notably, Buterin’s submission suggests that Steak ‘n Shake’s suspension of the poll on whether to adopt crypto payments is a subject of loyalty to Bitcoin rather than functionality. The fast food company, via its official X handle, reiterated its allegiance to Bitcoiners before suspending the polls.
Web3 projects require commitment, not population
In the meantime, Steak ‘n Shake’s latest decision and the response from Buterin have reignited the age-old debate within the cryptocurrency industry, focusing on the superiority of the two largest cryptocurrencies, Bitcoin and Ethereum, and their suitability for mainstream application. However, most crypto community members appear to have grown beyond the idea of comparison, focusing on the expansion of the broader Web3 ecosystem.
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One such crypto user responding to Buterin’s post believes that brands are not obligated to please anyone or group of people in the crypto industry. While agreeing with Buterin’s position, the respondent noted that upcoming Web3 brands do not require a massive number of followers to succeed. Instead, he thinks they need people who are committed to their courses, not a crowd that could end up confusing the system.
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