The highly anticipated NFT launch and USDH rollout highlight the DEX’s growing influence.
Decentralized exchange Hyperliquid’s Hypurr non-fungible token (NFT) collection is changing hands at around $55,000 on Monday, Sept. 29, just one day after its deployment on HyperEVM, the ecosystem’s Layer 1 (L1) blockchain.
The 4,600 NFT collection currently has a floor price of 1,250 HYPE ($55,000), with the top offer at 1,161 HYPE ($52,000). Meanwhile, its total 24-hour volume has reached 1.5 million HYPE, or roughly $70 million. HYPE is currently trading at $46.94, up 6.3% on the day, according to CoinGecko.
About 11% of the collection is listed, with 3,955 unique owners representing roughly 86% of the total supply, according to OpenSea data. Of the 4,600 NFTs in the collection, 4,313 were allocated to Genesis Event participants, 144 to the Hyper Foundation, and 143 to core contributors, including Hyperliquid Labs and NFT artists.
However, shortly after the airdrop, a threat actor reportedly stole eight Hypurr NFTs from compromised wallets, profiting approximately $400,000, according to blockchain analyst ZachXBT, who shared the news on Telegram. Despite this, enthusiasm around the NFT collection remains strong.
Even before their official launch, Hypurr NFTs drew strong interest, trading on OTC markets for $30,000 to $60,000 throughout much of 2025. By Sept. 19, demand had pushed the floor price to $100,000 on DripTrade, a Hyperliquid-based NFT platform, The Defiant reported at the time.
The Hypurr NFT launch underscores Hyperliquid’s efforts to reward its early supporters, strengthen community engagement, and expand its ecosystem through new features.
“The goal of the Hypurr NFT collection was to share a memento with those who believed in and contributed early on to Hyperliquid’s growth,” the Hyper Foundation posted on X. “Each NFT is unique and captures the different moods, hobbies, tastes, and quirks of the Hyperliquid community, as depicted by Hypurr.”
Hyperliquid currently has a total value locked (TVL) of $5.86 billion, per DeFiLlama. Meanwhile, the Hyperliquid L1 boasts a TVL of $2.2 billion.
Ongoing Expansion
The Hypurr NFT launch coincides with Hyperliquid’s ongoing ecosystem expansion. Most recently, the project rolled out its native stablecoin USDH through Native Markets, following its successful bid to develop the asset.
Currently, USDH, which is Hyperliquid’s first dollar-pegged asset, has a market capitalization of $1.44 million.
Hyperliquid also made headlines earlier this summer for, at one point, handling more Bitcoin (BTC) spot volume over a single weekend than both Coinbase and Bybit, highlighting its growing influence, The Defiant previously reported.
Hyperliquid launched HyperEVM in February. At the time, the Hyper Foundation called it “a major step toward the vision of housing all finance by bringing general-purpose programmability to Hyperliquid’s performant financial system.”