KuCoin Pay, the payment division of global cryptocurrency exchange KuCoin, has partnered with Swiss-based fintech provider DFX.swiss to support real-world crypto payments across more than 100 SPAR supermarket locations in Switzerland.
Through the integration with DFX.swiss’s OpenCryptoQR system, KuCoin Pay users can now make in-store purchases using stablecoins and other digital assets. Customers simply scan a QR code via the KuCoin app, enabling secure transactions for everyday goods using crypto.
The collaboration aims to bridge the gap between digital assets and traditional retail, allowing users to pay for groceries and other essentials using non-custodial wallets while merchants receive instant fiat settlements. The system is designed to eliminate gas fees for customers, simplify crypto-to-fiat conversion, and reduce commission costs compared to standard card-based payment methods.
“We are thrilled to partner with DFX.swiss, whose innovative gateway supports popular payment methods while ensuring compliance with Swiss financial regulations,” said Raymond Ngai, KuCoin Pay Lead. “At KuCoin Pay, we are committed to making crypto part of daily life, enhancing its real-world utility, and creating seamless shopping experiences for our 41 million global users by bridging traditional retail and digital asset payments.”
DFX.swiss, which focuses on regulated crypto services tailored to the Swiss market, sees the partnership as a step forward in mainstreaming digital payments.
“The collaboration with KuCoin Pay is another step toward advancing crypto payments internationally,” said Cyrill Thommen, Founder and CEO of DFX.swiss. “Our mission at DFX.swiss is to make digital assets accessible and usable in everyday life. With KuCoin Pay, we are creating an easy way for that. This is an important step towards a future in which digital payments are common and widespread.”
The initiative builds on KuCoin Pay’s broader expansion into sectors such as retail, travel, e-commerce, gaming, and digital vouchers. In addition to off-chain services, KuCoin Pay recently introduced an on-chain payment solution to support decentralized, peer-to-peer crypto transactions.
As KuCoin Pay continues to scale its infrastructure, the partnership with DFX.swiss highlights its strategy to promote compliant, secure, and user-friendly crypto payment experiences, contributing to the wider adoption of digital assets in real-world scenarios.
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