Trump Media agreed to purchase 684.4 million CRO from Crypto.com at about $0.153 per token (≈$105M) to seed a joint Cronos (CRO) treasury targeting $6.4 billion; the deal swaps stock and cash, includes a lockup for shares and tokens, and enables potential CRO rewards on Truth Social.
Initial purchase: 684.4 million CRO at ~$0.153 each (~$105M)
Joint venture to build a $6.4 billion CRO crypto treasury and integrate rewards for Truth Social users.
Trade executed as an equal exchange of stock and cash; exchanged assets will be subject to a lockup period.
Trump Media CRO purchase: 684.4M CRO initial buy to seed a $6.4B CRO treasury; read details, price, lockup and possible Truth Social rewards.
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Trump Media CRO purchase is a transaction in which Trump Media & Technology Group agreed to buy 684.4 million Cronos (CRO) tokens from Crypto.com at about $0.153 per token, totaling roughly $105 million. The purchase is the initial step in a joint venture to build a $6.4 billion CRO treasury and may enable CRO rewards on Truth Social.
The initial CRO acquisition will be executed as an equal exchange of stock and cash between the companies. Trump Media and Crypto.com (with Yorkville Acquisition participating in the joint venture) formed Trump Media Group CRO Strategy to accumulate CRO tokens. The companies stated that both Trump Media shares and CRO tokens exchanged will be subject to a lockup period; the exact duration was not disclosed.
Trump Media said the agreement allows Truth Social users to potentially acquire CRO via platform reward programs. Details remain limited, but the mechanism is positioned as a rewards integration rather than an immediate on-platform exchange. This indicates an intent to use CRO to incentivize user activity or loyalty on Truth Social.
The initial 684.4 million CRO purchase was priced at approximately $0.153 per token, valuing the trade at about $105 million. Following the treasury announcement on Aug. 26, CRO had surged roughly 66%, trading near $0.27 at the time of publication. Crypto.com CEO Kris Marszalek told reporters the firm “has the numbers” to consider a U.S. public listing but had not decided; he noted Crypto.com reported $1.5 billion in revenue in 2024.
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