PARIS, FRANCE – MAY 09: (EDITORIAL USE ONLY. NO STANDALONE PUBLICATION USE (NO SPECIAL INTEREST OR SINGLE ARTIST PUBLICATION USE; NO BOOK USE)) Taylor Swift performs onstage during “Taylor Swift | The Eras Tour” at La Defense on May 09, 2024 in Paris, France. (Photo by Kevin Mazur/TAS24/Getty Images for TAS Rights Management )
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Welcome to the orange era. Taylor Swift has announced her 12th studio album and is expected to reveal the cover art and more details on the New Heights podcast this week. Here’s everything to know so far about TS12, including clues about its possible release date.
On Monday, Aug. 11, a cryptic countdown appeared on her website, following a long trail of Easter eggs dating all the way back to her time on the Eras Tour. Perhaps the biggest clue came after Taylor Nation, Swift’s official management team, posted a variety of photos of the singer in orange-hued outfits on Instagram. “Thinking about when she said “See you next era… ❤️🔥” the caption read.
On the same day, Travis and Jason Kelce’s podcast, New Heights, teased that a very special guest would be joining the brothers this Wednesday — and the silhouette of the guest looked very similar to Swift’s. The image was also set against a sparkly orange background, which corresponds with the orange-themed outfits from Taylor Nation.
What Is The Name Of TS12?
LONDON, ENGLAND – AUGUST 15: (EDITORIAL USE ONLY. NO STANDALONE PUBLICATION USE (NO SPECIAL INTEREST OR SINGLE ARTIST PUBLICATION USE; NO BOOK USE)) . Taylor Swift performs on stage during the “Taylor Swift | The Eras Tour” at Wembley Stadium on August 15, 2024 in London, England. (Photo by Kate Green/Getty Images)
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Swift’s 12th studio album is titled The Life of a Showgirl. The announcement was made on the singer’s official website during the early morning hours of August 12. Taylor Nation also posted a clip of Swift sharing the name of the record with Travis and Jason Kelce on their hit sports podcast New Heights.
“At 12:12 on the 12th, TS12 finally got a name: The Life of a Showgirl. ❤️🔥 More info soon… pre pre-order the album & pre pre-scream in the meantime!!!!!!!!!!!!” Taylor Nation wrote alongside the New Heights teaser.
What Is The Life Of A Showgirl Release Date?
LONDON, ENGLAND – JUNE 21: (EDITORIAL USE ONLY. NO STANDALONE PUBLICATION USE (NO SPECIAL INTEREST OR SINGLE ARTIST PUBLICATION USE; NO BOOK USE)) Taylor Swift performs onstage during “Taylor Swift | The Eras Tour” at Wembley Stadium on June 21, 2024 in London, England. (Photo by Kevin Mazur/Getty Images for TAS Rights Management)
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The exact release date for The Life of a Showgirl has yet to be announced. However, according to Taylor’s website, the album will ship by October 13, 2025 — so the release date will be before then. “This is not the release date. Official release date to be announced,” the website clarified.
For now, you can pre-order the album on Swift’s official website as a CD with a poster ($12.99), cassette ($19.99) and vinyl ($29.99).
Who Are The Producers On The Life Of A Showgirl?
HOLLYWOOD, CA – APRIL 27: Honoree Max Martin arrives at the 2016 ASCAP Pop Awards at the Dolby Ballroom at Dolby Theatre on April 27, 2016 in Hollywood, California. (Photo by Emma McIntyre/Getty Images)
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Along with the album announcement, Swift released a playlist titled And, baby, that’s show business for you ❤️🔥, which includes 22 tracks from various albums. Swifties were quick to point out that all the songs were produced by the songwriting and production duo, Max Martin and Shellback, with whom the singer collaborated on Red, 1989 and Reputation.
Will The Life Of A Showgirl Feature Any Collabs?
NEW ORLEANS, LOUISIANA – OCTOBER 26: (EDITORIAL USE ONLY. NO STANDALONE PUBLICATION USE (NO SPECIAL INTEREST OR SINGLE ARTIST PUBLICATION USE; NO BOOK USE)) Taylor Swift (R) and Sabrina Carpenter perform onstage during night two of The Eras Tour at Caesars Superdome on October 26, 2024 in New Orleans, Louisiana. (Photo by TAS2024/Getty Images for TAS)
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There’s a strong chance that Sabrina Carpenter will appear on The Life of a Showgirl, thanks to a list of clues, including her website featuring the date August 12, 2025. Carpenter was also included in the 12-photo carousel Taylor Nation posted teasing the pop star’s “new era.”
Here are more fan guesses about Carpenter’s rumored involvement:
When Is Taylor Swift Revealing The Life Of A Showgirl Cover Art?
BALTIMORE, MARYLAND – JANUARY 28: Travis Kelce #87 of the Kansas City Chiefs (L) celebrates with Taylor Swift after defeating the Baltimore Ravens in the AFC Championship Game at M&T Bank Stadium on January 28, 2024 in Baltimore, Maryland. (Photo by Patrick Smith/Getty Images)
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Swift will be revealing The Life of a Showgirl cover art during the next episode of the New Heights podcast, which will be released on Wednesday, August 13, at 7 p.m. ET. You can listen to the episode on Wondery, Apple Music, Spotify, YouTube and more.
Stay tuned for more details about TS12, including the official cover art, tracklist, release date and more.
Source: https://www.forbes.com/sites/monicamercuri/2025/08/12/what-is-the-life-of-a-showgirl-release-date-everything-to-know-about-ts12/