LOS ANGELES, CA – APRIL 22: Hip-hop rapper Snoop Dogg and Slightly Stoopid “Blazed And Confused” Tour Photo Op at The Happy Ending Bar & Restaurant on April 22, 2009 in Los Angeles, California. (Photo by Dr. Billy Ingram/WireImage)
WireImage
“Since the inception of Slightly Stoopid, cannabis has always been involved,” says frontman Miles Doughty. “In our younger years, it was part of the party. But as you mature, your uses for it evolve, whether it’s for pain, stress relief or creativity.”
For the Southern California band, weed isn’t just a pasttime. It’s ritual. It’s medicine. It’s muse. “Cannabis has always been part of the creative process,” Doughty adds. “It helps relax the mind and opens doors to creativity in the songwriting process.”
That relationship deepened over time. As the band matured, so did its view of the plant, embracing its role not just in creativity and stress relief, but in broader conversations around medical use, from pain management to the potential of cannabinoids in cancer care.
To Doughty, legalization isn’t a business opportunity. It’s overdue justice. “It’s a plant from the earth,” he says. “Meanwhile, synthetic pharmaceutical drugs pushed by big pharma lead to dependence and other problems. Alcohol and tobacco kill millions, yet they’re taxed and pushed onto society. The benefits of cannabis outweigh the negatives, and the cost is lower.”
That mindset, personal over performative, shapes the band’s cannabis moves. “With so many musicians getting involved in the cannabis world, it’s important to see who’s actually championed legalization,” says Doughty. “It’s been part of our culture since day one.”
Now, that culture is going retail. Stoopid Fruits, a tropical, sativa-dominant strain developed with Humboldt Seed Company and extracted by California’s URSA Extracts, is the band’s first widely available cannabis product. The live resin vape cartridge launched a few weeks ago, just as Slightly Stoopid kicked off its 2025 summer tour.
This didn’t start with a marketing plan. It started with bong rips on the bus.
“We sat down multiple times with Humboldt Seed founders Nathaniel and Ben,” says says Jon Phillips, longtime band manager and cannabis lead for Slightly Stoopid. “We sampled lots of flower on the back of the Stoopid bus at concerts, including The Great American Smoke Out with Snoop and Cypress Hill in 2018. That’s when the relationship was forged. We smoked a lot of bong rips together. They’re like family now.”
What Makes A Stoopid Strain
Stoopid Fruits was bred from scratch with Humboldt Seed Company, then extracted by URSA into a terpene-rich oil with no additives. The flavor-forward cart is inspired by Slightly Stoopid’s beachy DNA, and by its song “Them Fruits.”
Stoopid Fruits
Courtesy of Slightly Stoopid
“Kyle [McDonald, bassist and vocalist] prefers a sativa-dominant, fruit-forward terpene profile,” says Phillips. “That’s where Stoopid Fruits comes from: it’s a nod to our song ‘Them Fruits.’ Miles [Doughty] leans more toward a true OG indica, so we created Collie Man Kush, named after the weed anthem from our Acoustic Roots album.”
URSA, known for its clean live resin and rosin products, hadn’t previously done a celebrity collaboration. “We teamed up with Slightly Stoopid because their vibe and love for cannabis truly resonated with us,” says Alexandra Solano, vice president of marketing at URSA. “They’re the real deal; passionate about the plant.”
The one-gram cartridge, priced around $40 to $45 before tax, began hitting California shelves in early June. “Live resin was the ideal format,” says Solano. “We wanted to showcase the tropical terpene profile in the cleanest, most flavorful way.”
A Legacy Of Limited Drops
Stoopid Fruits may be the band’s most visible release, but its cannabis journey goes way back. Through its ancillary company, Stoopid Strains, the group has quietly launched a series of collaborations over the years.
“We had some of the very first disposable vape pens before cannabis was even legal,” says Phillips, laughing. “We had the first European collectible home vape sponsorship with Ghost Vapes on one of our tours, the most potent pre-roll of its time with the Stoopidhead Hammerhead collab with Seabright in Long Beach, and we did live hash rosin minis in collectible tins with Space Coyote.”
Rather than building a large-scale brand, Slightly Stoopid embraced scarcity. “It’s all been extremely limited-edition products that sell out almost instantly,” Phillips explains. “So we’ve kind of built the brand on that philosophy. It’s created a demand for whatever we decide to drop. It’s been a lighter lift and more fun than the pressure of adapting to the volatile cannabis business with a lot of risk.”
Still, the cultural impact hasn’t gone unnoticed.
“Wu-Tang Clan played before us one night at Red Rocks in Colorado and tried one of our joints,” Phillips recalls. “They were so high we got props from the 36 Chambers. Not many bands can say that,” he adds, laughing out loud.
Built On Smoke, Not Hype
Slightly Stoopid’s cannabis journey didn’t begin in a marketing department. It started with smoke-filled green rooms, long sessions and a plant that helped shape its sound.
That history gives the band an edge—and credibility—in a crowded market.
A Bloomberg report found that celebrity cannabis launches, from Jay-Z to Justin Bieber, have made a splash, but their lasting market impact remains limited. To put it simply: hype only goes so far.
And the market is getting more discerning. While BDSA reports that more than half of adults in regulated markets now use cannabis, the shift isn’t sensational; it’s normalized.
For Slightly Stoopid, the emphasis has always been authenticity, not optics.
“We make products we’d actually smoke,” says Phillips. “Things that reflect our taste, our history, and the culture we come from.”
Though the cannabis industry continues to evolve, especially in rising legal markets, the band’s north star remains unchanged.
“It’s always a satisfying feeling to light up something we helped to create,” concludes Doughty. “To get us feeling right on stage or in the studio.”
Source: https://www.forbes.com/sites/javierhasse/2025/08/07/slightly-stoopid-talks-cannabis-props-from-wu-tang-and-a-strain-named-after-a-song/