With a record capitalization exceeding 119 billion dollars, BNB surpasses giants like Nike and SoftBank. Its growth pulls the crypto sector with it, increasingly legitimized by governments and institutional investors.
A new high: BNB surpasses the giants of traditional finance
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The cryptocurrency BNB has reached an impressive milestone in the global financial landscape.
According to 8marketcap, as of August 4, 2025, it hit a market capitalization of over 119 billion dollars, ranking 185th among global assets, surpassing well-known names like Nike and SoftBank Group.
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A milestone that consolidates its role as a “blue-chip” asset in the digital sector, attracting more and more attention from sovereign funds, listed companies, and large investors.
“La crescita di BNB è un segnale della trasformazione in atto: gli asset digitali stanno diventando pilastri dei mercati finanziari globali”, stated Richard Teng, CEO of Binance.
On July 28, 2025, BNB marked a new all-time high of 861 dollars, growing by 7.27% in a single day and by 12.44% on a weekly basis.
This performance pushed the token 12 positions higher in the global asset ranking, surpassing numerous listed companies and traditional funds.
The success of BNB is not just speculative. Several publicly traded companies, such as Nano Labs, Windtree Therapeutics, and Liminatus, have started to allocate BNB in their treasuries.
This is a significant development, which extends interest beyond the usual names like Bitcoin and Ethereum.
Strong signals are also coming from the state front: the Kingdom of Bhutan has announced that it has included BTC, ETH, and BNB among its sovereign strategic reserves.
The choice is motivated by the solid capitalization of the token, the high liquidity, and the technological performance of the blockchain.
BNB is now perceived as a mature asset, usable for diversifying reserves and protecting against the volatility of fiat markets.
Why Binance Coin Continues to Grow: The 3 Pillars of Success
According to Binance Research, the growth of the token is based on:
| Factor | Description |
| ✅ User confidence | Stable Binance ecosystem, recognized and with millions of active users |
| ⚙️ Real utility | Used for gas fee, payments, governance, and collateral in DeFi |
| 🔥 Deflationary model | Over 31% of the supply has been burned to increase the scarcity of the token |
A mix that makes BNB not only an innovative financial instrument, but also a resilient asset, capable of attracting both retail traders and institutional operators.
The success of BNB is closely tied to that of Binance, the largest exchange crypto in the world by volume.
The Binance ecosystem includes:
- Centralized exchange
- Binance Smart Chain (BSC) for DeFi and NFT
- Binance Academy for education
- Social projects (Binance Charity)
- Binance Research for market analysis
In Italy, the platform is represented by Gianluigi Guida, CEO of Binance Italy, who leads projects in synergy with institutions and regulators to develop a regulatory environment favorable to blockchain.
The future of digital finance
BNB is establishing itself as a bridge between traditional finance and Web3. With a capitalization exceeding 119 billion dollars, it is among the most solid assets globally and stands out for its ability to attract even those who, until recently, viewed the crypto world with skepticism.
If cryptocurrencies are still seeking full legitimacy in institutional portfolios, BNB is already setting the pace, heralding a new era for digital finance.
In summary: why BNB deserves attention
- It has surpassed in market capitalization companies like Nike and SoftBank
- It is supported by a robust and decentralized ecosystem
- Sta conquistando investitori istituzionali e governi
- It presents characteristics of scarcity, utility, and established trust
Its growth is a clear signal: digital assets are no longer the future. They are the present.
Source: https://en.cryptonomist.ch/2025/08/04/bnb-is-worth-more-than-nike-and-softbank-boom-over-119-billion/