Spain’s Crypto Adoption Gets a Boost as Venga Adds Support for Spanish and Catalan

For years, crypto in Spain has spoken a foreign tongue but not any more. Venga, a crypto startup born in the heart of Barcelona, has officially launched its mobile app in Catalan and Spanish, making it the first of its kind to offer a fully native experience for speakers of both languages. On the development, company co-founder and CEO Michael Stroev noted that the shift will hopefully unlock Web3 for millions across the country, adding:

“Since I moved to Barcelona in 2020, it has been my dream to build a startup that truly feels local and has a product and service tailored to Catalan and Spanish speakers and communities.”

With this release, users in Spain can now buy, sell, and earn crypto through an interface that feels more familiar, not just linguistically, but culturally. The app, available in Spanish, Catalan, and English, offers everything from named IBANs and euro-to-crypto conversion to DeFi earn products and secure wallets. But what sets it apart, Stroev insists, isn’t just the feature set. It’s the feeling of being seen.

Venga’s updated language interface and feature set

A Missed Opportunity, Until Now

As things stand, Catalan is spoken by around ten million people, not just in Catalonia, but across parts of Valencia, the Balearic Islands, Andorra, and even southern France. Yet, most crypto apps have long ignored it even though there has been no dearth of market interest. 

According to industry estimates, nearly one in five Catalans have interacted with crypto in some way, a level of engagement that actually rivals or exceeds many European regions. On the subject, Raul Arribas, Venga’s Chief Technology Officer, opined:

“As a Catalan myself, I’m very proud of finally providing a top crypto app in our language, so we can navigate crypto in the same language we use with our children and loved ones.”

In building out support for Catalan, Venga relied not on outsourced translators, but on its own team, a third of which is from the region and speaks the language. The result is more than just a localized UI but an app that reflects how people in the region actually talk about money, risk, trust, and opportunity.

But this isn’t just about Catalonia. By launching in Spanish as well, Venga is aiming at a much broader audience, i.e. the entire Spanish-speaking crypto market, both domestically and eventually abroad. The team sees this dual-language expansion as the first step toward a broader ‘hyper-localization’ strategy, starting with Spain but expanding as demand grows.

Forging a Different Path for Itself

Venga’s launch doesn’t come at a random moment as over the last couple of years, the company had quietly registered with the Bank of Spain and Poland’s Ministry of Finance as a Virtual Asset Service Provider (VASP). Its timing coincides with the implementation of the EU’s MiCA regulatory framework, which sets new standards for crypto services across the bloc.

While most startups are bracing for MiCA compliance, Venga seems to have leaned in early by filing a pre-application in Spain well before the new rules came into force, part of what Stroev calls a ‘compliance-first’ approach. All of this was done because banks in Spain have historically been wary of anyone touching crypto, sometimes flagging accounts, restricting transfers, and even freezing cards.  

Venga, by contrast offers an app outlay that is designed to make onboarding as painless as possible, including euro transfers through local banking rails, named IBAN accounts, and live support in multiple languages.  

What Comes Next?

With support for Spanish and Catalan now live, Venga is seemingly looking to tap into the region’s developer communities, crypto events, and educational initiatives. In this regard, the company is expected to explore partnerships with local organizations to co-create content and onboarding experiences, not just to trade tokens, but to understand them.

As of today’s launch, the Venga app (now trilingual) is available for download on iOS and Android devices. Users in Spain and across Europe can switch the interface to Catalan or Spanish and begin exploring features like crypto swapping, digital asset wallets, and yield earning programs with immediate effect.

Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.