Binance Alpha Launches CROSS Token With Airdrop Feature

Binance Alpha announced the launch of the CROSS token on July 4, 2025. Trading for CROSS begins at 16:00 UTC+8. Eligible users can claim 500 CROSS tokens using Binance Alpha points within 24 hours.

The launch highlights Binance Alpha’s strategy to engage users actively, offering 500 CROSS tokens per eligible participant, aimed at boosting user involvement. Binance Alpha and CROSS’s plans show notable market engagement through the airdrop initiative, reflecting strategic aims to increase the token’s initial traction.

Binance Alpha Unveils CROSS Token with User Airdrop

Key reactions have not notably spread across public forums or from industry leaders. Binance’s official channels propagate the event, but public commentary or major regulatory voices are notably absent, indicating a restrained community response. As stated on Binance’s official Twitter, “Binance is the first platform to feature CROSS (CROSS), with trading opening on July 4th, 2025, at 8:00 (UTC). Eligible users can claim an airdrop of 500 CROSS tokens on the Alpha Events page within 24 hours once trading begins by using Binance Alpha Points.”

Did you know? In previous Binance Alpha launches, such as the Impossible Cloud Network event, the airdrop points system often created short-term demand spikes but lacked long-lasting market movements. Similar trends could emerge with the CROSS launch.

Airdrop Strategy: Boosting Initial User Engagement

Did you know? In previous Binance Alpha launches, such as the Impossible Cloud Network event, the airdrop points system often created short-term demand spikes but lacked long-lasting market movements. Similar trends could emerge with the CROSS launch.

As reported by CoinMarketCap, CROSS Protocol is currently priced at $0.06, boasting a market cap of $21.03 million with zero percent market dominance. The fully diluted market cap stands at $60.07 million. Despite an unchanged trading volume at $21.95 million, CROSS observed a consistent 0.40% decline across multiple timeframes.

Coincu research highlights that the launch timing and airdrop models align with traditional exchange incentive tactics, drawing immediate user interest. Long-term trends remain uncertain, emphasizing the need for systematic evaluations beyond initial trading phases.