Japanese Company Expands Into Crypto With New Investment Arm

Fintech

Japanese Company Expands Into Crypto With New Investment Arm

Japanese game developer CyberStep, best known for the online crane game “Toreba,” is making a strategic leap into the crypto sector.

As of July 1, 2025, the company has unveiled a new initiative aimed at managing digital assets generated through its Web3 projects.

The new division, dubbed CRYPTECH Capital, will serve as CyberStep’s in-house crypto investment unit. Its goal is to convert tokens earned via blockchain-based platforms into long-term holdings of major cryptocurrencies such as Bitcoin and Ethereum. By doing so, CyberStep plans to build institutional-grade reserves and solidify its position in the growing digital asset economy.

One of the main engines behind this shift is Eggle, a blockchain game developed by the company. Eggle will act as a central component in CRYPTECH’s token ecosystem, which aims to operate as a self-sustaining economic model powered by user engagement and token utility.

To kick off the initiative, CyberStep is committing 200 million yen (around $1.25 million) in the first phase, with the potential to scale up to 1 billion yen (roughly $6.25 million) based on how the market evolves. This financial strategy is designed to reduce exposure to individual token risks by diversifying reserves and strengthening long-term liquidity.

The move marks a significant pivot from content creation to active participation in crypto markets, with CyberStep positioning itself not just as a Web3 innovator, but also as a digital asset investor.

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Author

Alexander Stefanov

Reporter at Coindoo

Alex is an experienced finance journalist and a cryptocurrency and blockchain enthusiast. With over 8 years of experience covering the crypto, blockchain and fintech industries, he deeply understands the complex and constantly evolving world of digital assets. His insightful and thought-provoking articles provide readers with a clear picture of the latest developments and trends in the market. His passionate approach allows him to break down complex ideas into accessible and insightful content. Follow up on his content to be up to date with the most important trends and topics.

Source: https://coindoo.com/japanese-company-expands-into-crypto-with-new-investment-arm/