Over 13000 Institutions Now Exposed to Bitcoin Through Strategy

Strategy now holds over 531,000 BTC and has become a key bridge between Wall Street and crypto. Meanwhile, Robert Kiyosaki and other financial figures like Cathie Wood and Jack Dorsey predicted a $1 million Bitcoin by 2030–2035, due to inflation and fiscal instability. Charles Schwab is also preparing to offer spot Bitcoin trading by April 2026, signaling deeper TradFi integration thanks to shifting regulatory winds and rising investor demand.

Bitcoin Finds Strength in Strategy

Michael Saylor, the co-founder of Strategy, hinted at yet another upcoming Bitcoin purchase by the company. After its most recent acquisition of 3,459 BTC, which was valued at over $285 million on April 14, Strategy now holds a staggering 531,644 BTC.

In a post on X dated April 20, Saylor revealed that more than 13,000 institutions and 814,000 retail accounts directly hold shares of Strategy (MSTR), with an estimated 55 million beneficiaries gaining indirect exposure through ETFs, mutual funds, pensions, and insurance products. The scale of institutional and retail involvement proves the growing alignment between traditional capital markets and Bitcoin, with Strategy acting as a conduit for this flow.

The company consistently issued corporate debt and equity to finance its BTC purchases, creating a unique pipeline that converts stock market capital into digital assets. This financial strategy enabled broader investor exposure to Bitcoin without requiring direct asset custody, thereby boosting market confidence and supporting BTC’s price resilience.

In December of 2024, Strategy was added to the Nasdaq 100 index, which greatly increased its visibility among institutional and passive investors who track the tech-heavy benchmark. The inclusion also solidified Strategy’s role as an important player in the digital asset landscape, as capital linked to the index indirectly flows into Bitcoin.

The firm’s influence extends across the US, with Bitcoin analyst Julian Fahrer reporting in February of 2025 that twelve states have some level of exposure to Strategy’s BTC holdings. Some of these states include California, Texas, Florida, and Illinois. 

Additionally, Bloomberg ETF analyst Eric Balchunas pointed out that the combination of ETF inflows and institutional purchases from firms like Strategy provided critical support to the Bitcoin market, which might otherwise face volatility from short-term trader activity. So far in 2025, Bitcoin ETFs saw roughly $2.4 billion in inflows, helping to stabilize the price of the crypto king.

Through a combination of financial engineering, strategic acquisitions, and wide-reaching investor exposure, Strategy drives mainstream capital into the Bitcoin ecosystem

Bitcoin to Hit $1M by 2035?

Robert Kiyosaki, the well-known financial educator and author, predicted that Bitcoin could surpass $1 million by 2035. In a recent post on X from April 18, Kiyosaki stated his belief that not only Bitcoin, but also gold and silver will experience massive price increases. 

He forecasted that gold will reach $30,000 and silver could hit $3,000 per coin. Kiyosaki placed a lot of emphasis on the fact that inflationary US monetary policies are accelerating the depreciation of the dollar, making hard assets like Bitcoin a lot more valuable as hedges against economic instability.

Kiyosaki is a longtime supporter of gold and silver, and more recently added Bitcoin to his list of preferred assets. He sees them as crucial tools for preserving generational wealth during volatile economic cycles. He also painted a grim picture of the current US financial landscape, and pointed to record-high credit card debt, soaring national debt, rising unemployment, and struggling retirement accounts as signs of an impending economic depression. According to him, the combination of these factors is setting the stage for a major collapse, which he and other “sound money” advocates believe will drive Bitcoin’s value dramatically higher.

Kiyosaki’s prediction aligns with those of several other well known voices in the financial and crypto sectors who suggested that Bitcoin could reach seven-figure territory in the next decade. Jack Dorsey, co-founder of Twitter, projected in May of 2024 that Bitcoin will reach $1 million by 2030. Trader Michaël van de Poppe echoed this in late 2024 but also warned that price gains like this will likely coincide with hyperinflation and severe economic downturn.

Other influential people also voiced similar outlooks. Blockstream CEO Adam Back suggested that Bitcoin could rise to $1 million if the US government, under a Trump administration, started buying Bitcoin for its reserve. Eric Trump added weight to the narrative during a keynote speech at the Bitcoin MENA event in December of 2024 when he said that Bitcoin’s scarcity alone will inevitably drive its price to $1 million. Cathie Wood, CEO of Ark Invest, pushed the envelope further in February 2025 by stating that Bitcoin could climb to $1.5 million by 2030 if adoption trends persist.

These forecasts reflect the growing consensus among Bitcoin advocates and financial visionaries that the digital asset may serve as a lifeline in a future shaped by inflation, fiscal mismanagement, and a declining dollar.

Schwab Plans Spot Bitcoin Trading

Bitcoin’s momentum could pick up even more after Charles Schwab CEO Rick Wurster revealed that the financial giant is aiming to launch spot Bitcoin trading services by April 2026. This will be a big stem forward in the integration of digital assets in traditional finance. 

In comments reported by RIABiz, Wurster pointed to a 400% spike in traffic to Schwab’s crypto-focused website as evidence of growing investor interest in the space. He stated that Schwab is optimistic about launching direct spot crypto offerings in the next 12 months, and credited the improving regulatory conditions for making such a move more viable.

Wurster took over as CEO in 2025, and has been very vocal about his intention to provide Schwab clients with access to digital asset markets. In a previous interview with Yahoo Finance, he said that the firm was eager to offer crypto trading services but was holding out for a favorable regulatory environment. The re-election of Donald Trump provided what Wurster sees as the needed political shift.

Despite his role, Wurster admitted that he does not currently own any cryptocurrency and regrets missing out on early gains in the asset class, calling it “silly” in hindsight. Nonetheless, his leadership started a clear pivot in Schwab’s stance toward digital assets.

In January of 2025, Schwab made headlines by partnering with the Trump Media and Technology Group (TMTG) to co-develop exchange-traded funds and cryptocurrency services for the upcoming Truth.Fi platform. It is designed as a hybrid between digital assets and traditional finance, and Truth.Fi aims to serve as an alternative to the existing banking infrastructure. TMTG CEO and White House official Devin Nunes stated the platform is intended for users who are concerned about issues like censorship, debanking, and data privacy.