Recent data reveals the Super Bowl has consistently drawn over 100 million viewers annually since 2010. However, crypto exchange Kraken reportedly has no interest in advertising at the “U.S.-centric event.”
Sunday, Feb. 11, marks the annual Super Bowl LVIII in the United States, and there’s curiosity within the crypto community about rumors of no crypto ads appearing this year, similar to 2023. However, an executive of crypto exchange Kraken suggests that the event’s American-centric focus clashes with its global plans.
The now-defunct crypto exchange FTX stood out as a major advertiser during the 2022 Super Bowl, featuring comedian Larry David, just nine months before its collapse.
On Feb. 1, Cointelegraph reported that David regretted taking part in the FTX promotion, in which he encouraged viewers “not to miss out on the next big thing.”
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Source: https://cointelegraph.com/news/crypto-ads-super-bowl-fomo-kraken-exec