The crypto market has been unstable due to a long-lasting bear trend, leading to many job cuts. Meanwhile, Ripple has been growing in non-U.S. markets, especially in Asia Pacific. Ripple Land struggles with SEC challenges, but the inside walls remain strong. However, a chief executive’s recent departure feeds the XRP community’s negative sentiments.
Notably, Kristina Campbell, the Chief Financial Officer of Ripple, has recently stepped down from her position to assume the role of CFO at Maven Clinic. During her tenure at Ripple, two years and seven months, Campbell played a pivotal role in the cryptocurrency giant’s financial operations. Her departure comes after a career marked by significant achievements in the financial sector. Ripple has not officially commented on her departure.
Career Achievements!
Campbell’s career trajectory boasts a wealth of experience. Before her role at Ripple, she served as the CFO of PayNearMe, where she was instrumental in managing equity financings, debt refinancings, and strategic planning. Notably, she quadrupled revenue during her tenure as General Manager at GoBank. She successfully launched the service in new channels, including a strategic partnership with Uber.
Furthermore, her extensive professional background includes roles at industry-leading organizations like Bain & Co., where she provided advisory services to an $8 billion private equity fund, and positions at Avery Dennison and Citigroup. Campbell is also a founding member of The F Suite, an exclusive CFO community based in Los Angeles.
Impact on XRP Price
In response to Campbell’s departure, the price of XRP experienced a slight dip of 3.2%, with the cryptocurrency trading at $0.501. However, it’s important to note that this decline aligns with broader market trends and suggests that Campbell’s exit had a marginal impact on XRP’s overall valuation.
The price of Ripple’s XRP briefly fell below the $0.50 support level recently, with weekly losses nearing 9%. We can say that both on-chain and technical indicators suggest that the bulls are well-positioned to take back control. XRP is predicted to reach $27 if it maintains the current psychological levels. XRP and Ripple have an excellent chance to boost the token’s adoption with no SEC update coming till next year.
Source: https://coinpedia.org/news/ripples-chief-financial-officer-kristina-campbell-quits-joins-this-company/